Online Fundraising and Giving Insights

Get tips on digital giving and cause marketing with the latest insights from Network for Good. Our free ebooks, guides, and research will help you reach more donors, raise more money, and connect through social good.

An illustration of how people gave to aid Hurricane Sandy relief featuring a timeline of the donation response, popular donation channels, and the top charities receiving funds.
We've illustrated how online donors have evolved over the past decade. More people than ever are giving with technology—and key signs that online donations have gone mainstream are the prevalence of disaster relief gifts and the dropping average donations.
Social media presents companies with myriad ways to engage with consumers. Learn the tips and tricks to help guide your corporate cause marketing campaigns.
Should you drop your print newsletter in favor of email, and if so, how do you make that happen in a way that make sense for your organization? Kivi Leroux Miller covers all of that and more in this guide on transitioning a nonprofit newsletter from print to email.
Authors Katya Andresen, Alia McKee Scott, and Mark Rovner build on the behavioral economics framework previously examined in "Homer Simpson for Nonprofits" to include other applicable scientific frames of thought including cultural cognition and psychology.