Online Fundraising and Giving Insights

Get tips on digital giving and cause marketing with the latest insights from Network for Good. Our free ebooks, guides, and research will help you reach more donors, raise more money, and connect through social good.

Who knew saying thank you had so much power? This short eGuide provides quick tips on how to foster brand loyalty, increase employee engagement, and galvanize action around a particular cause.
In the wake of a disaster, public support pours in within the first few days; consumers and employees look to your company for guidance on how to help, and where to donate. This eGuide will teach you how to use that support, provide guidance to those in need, and demonstrate your impact.
An illustration of how people gave to aid Hurricane Sandy relief featuring a timeline of the donation response, popular donation channels, and the top charities receiving funds.
Want our best advice in bite-sized portions? We've compiled 10 checklists to help you achieve fundraising success. This eBook covers online fundraising best practices (Web design and donation form etiquette), email outreach to-dos (subject line tips, anyone?), plus tips for event management!
We've illustrated how online donors have evolved over the past decade. More people than ever are giving with technology—and key signs that online donations have gone mainstream are the prevalence of disaster relief gifts and the dropping average donations.