8 Years Today, $315M in Donations!
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As a nonprofit like you, Network for Good is focused on
fundraising. Based on our experience working with 45,000 nonprofits over
the past eight years, we’ve developed a list of what you need to do
online to achieve the best donor experience – and therefore
attract the most donations online. Here’s the checklist of features – and an analysis of how our DonateNow products stack up. |
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| Recommended Features | Custom DonateNow | Basic DonateNow |
Other Services You Are Considering |
| Big, colorful Donate button that can be placed anywhere on your site – or anywhere online |
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| A Donate form designed to evoke emotion for a donor |
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| Ability to place custom copy on the donation form that makes a case for giving and includes a clear call to action |
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| Your branding on your donation form |
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| Ability to include third-party endorsement on your donation form (like logos of rating agencies) |
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| Copy is in a font size that is easy for people over 50 to read |
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| One-page, one-form donation (not multiple screens!) |
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| Automatic, personal thank-you receipt for tax purposes sent immediately after gift |
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| Opt-in for hearing from you again/email sign-up |
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| The ability to set, test and adjust different suggested donation amounts |
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| Recurring giving: The option to give monthly |
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| The ability to offer thank you gifts |
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| The ability to make the donation in someone’s name |
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| The ability to configure your form at any time to test different versions |
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| The ability to place web analytics on your form so you can track donor behavior |
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| Reports that track donations, designations, recurring gifts, etc. |
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| It’s all legal: you’re registered in all states to solicit donations – or your service takes care of that for you |
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| You get help when you’re stuck: training, seminars and one-on-one consulting to optimize results |
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