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Learn how to create an amazing welcome email and time your welcome series for maximum open rates. Get captivating email content ideas to keep your supporters engaged throughout the year so they’re ready to give by the time your year-end appeal hits their inbox.
Get the most out of your marketing and raise more money with these seven steps to determine your unique value, focus your goals, identify tactics, and make the most of your resources.
Use these eight steps as a guide to help your organization craft a compelling case for giving. Packed with fundraising tips, this free guide will help you connect with donors and raise more money.
Building strong relationships with existing and potential donors is the key to loyalty and increased donations—and social media is the perfect channel for reaching and reconnecting with supporters. Learn how to keep the conversation going and the best social media practices for your nonprofit.
Want our best advice in bite-sized portions? We've compiled 10 checklists to help you achieve fundraising success. This eBook covers online fundraising best practices (Web design and donation form etiquette), email outreach to-dos (subject line tips, anyone?), plus tips for event management!
Great events take lots of planning, financial support, and hard work. Before securing that banquet hall, you need to have a solid plan in place. Our ebook features the key steps to a stellar fundraising event with experts from Network for Good, Givezooks!, Events360, & Elizabeth Rose Consulting.
Should you drop your print newsletter in favor of email, and if so, how do you make that happen in a way that make sense for your organization? Kivi Leroux Miller covers all of that and more in this guide on transitioning a nonprofit newsletter from print to email.
Authors Katya Andresen, Alia McKee Scott, and Mark Rovner build on the behavioral economics framework previously examined in "Homer Simpson for Nonprofits" to include other applicable scientific frames of thought including cultural cognition and psychology.
The success of your online outreach hinges on your understanding of the inner workings of the human mind. Learn the basics of behavioral economics and how you can use these principles to craft more effective messages that will win the hearts and minds of your audience.