SOURCE: Union PacificDESCRIPTION:
Jan. 28, 2014 /3BL Media/ - Union Pacific improved its public safety incident rate in 2013, demonstrating progress in enhancing safety for employees, customers and communities. The company's 2013 public safety incident rate was 2.22, a 7 percent improvement over the 2012 rate of 2.38.
Railroad public safety incident rates measure the total number of Federal Railroad Administration reportable crossing accidents per million train miles.
Union Pacific's integrated railroad safety outreach, enforcement and education efforts, and a paid advertising railroad safety campaign contributed to increased driver awareness and the reduction in public safety incidents.
"Improvements in public safety lead to safer operations for employees and communities, and greater reliability for our customers," said Bob Grimaila, vice president of Safety, Security and Environment at Union Pacific. "Though our public safety metric improved in 2013, the goal is always zero incidents, and by engaging employees and communities in railroad safety efforts, we move closer to this goal."
About Union Pacific
Union Pacific Railroad is the principal operating company of Union Pacific Corporation (NYSE: UNP). One of America's most recognized companies, Union Pacific Railroad connects 23 states in the western two-thirds of the country by rail, providing a critical link in the global supply chain. From 2007-2013, Union Pacific invested more than $21.6 billion in its network and operations to support America's transportation infrastructure. The railroad's diversified business mix includes Agricultural Products, Automotive, Chemicals, Coal, Industrial Products and Intermodal. Union Pacific serves many of the fastest-growing U.S. population centers, operates from all major West Coast and Gulf Coast ports to eastern gateways, connects with Canada's rail systems and is the only railroad serving all six major Mexico gateways. Union Pacific provides value to its roughly 10,000 customers by delivering products in a safe, reliable, fuel-efficient and environmentally responsible manner.
KEYWORDS: Health and Wellness, union pacific, safety, employee safety, public safety
SOURCE: Cisco Systems Inc.DESCRIPTION:
This post was written by guest blogger Christina O’Neill, a manager with Cisco Community Relations based in Research Triangle Park, North Carolina, who oversaw Cisco’s 2013 record-breaking Global Hunger Relief Campaign.
“We make a living by what we get, but we make a life by what we give.” – Winston Churchill
In its 11th year, Cisco’s 2013 Global Hunger Relief Campaign proved more than ever that our desire to do the right thing goes beyond the confines of our traditional work responsibilities. Cisco’s annual campaign ran from November 4th through December 31st, and our results were record breaking!
Cisco employees directly donated $2.3 million in the fight against hunger around the world. All employee contributions were matched twice – once by the Cisco Foundation and once by Chairman Emeritus John Morgridge’s TOSA Foundation – tripling the impact of every gift and bringing total donations to $5.8 million, distributed through 162 hunger relief organizations around the world. The impact of the dollars raised translates to 23 million meals served! As part of the campaign, we were able to partner with Cisco’s disaster relief efforts after tragedy struck the Philippines at the beginning of November, sending food relief via our campaign to help victims of Typhoon Haiyan.
I had the privilege of driving this campaign from a global program perspective, leading the charge along with Cisco’s first-class Community Relations team, Corporate Communications, and Cisco Citizen Civic Councils around the world. Seeing the enthusiasm and generosity of our employees and our leaders increased my already strong sense of pride in our company and the positive impact we have in our communities.
KEYWORDS: Cisco, Global Hunger Relief Campaign, Cisco Foundation, Volunteering, cisco csr, community, Corporate Social Responsibility, employee, hunger relief
SOURCE: Trend MicroDESCRIPTION:
To help you keep up with what’s going on with kids, families, schools, and technology, we’ve compiled a list of stories, tips, and insights, we’ve found most useful over the past week. What have you been reading? Tell us below or Tweet @TrendISKF.
See you next week!
KEYWORDS: Social Actions, Teen Action, net neutrality, Apple, refund, charges, Youth, app, purchases, online safety, online responsibility, digital citizenship
SOURCE: Trend MicroDESCRIPTION:
Today is Data Privacy Day, an annual event intended to encourage everyone to understand how to protect their privacy online, an important cause in an increasingly connected world.
While it’s an important day, every day is an opportunity for educators and parents to talk to kids about the best ways to behave, share, or click online to protect their privacy and the privacy of others. But before handing them a canned list of do’s and don’ts, here are some deeper questions to consider and maybe even discuss with the older ones:
These questions are by no means easy ones to answer, but they do trigger great discussion and can help us develop a critical lens for viewing online privacy. It’s our responsibility to keep asking them and educating ourselves on how we are answering them as a society over time, and pass this knowledge on to our kids.
We’d love to hear your thoughts this Data Privacy Day or any day by tweeting at @TrendISKF or commenting below.
KEYWORDS: Bloggers, Cause Marketing, Media and Communications, Social Media, Community, Expert Connections, People, Social Actions, Youth Action, privacy, data privacy day, digital citzenship, online safety, internet safety, digital literacy, COPPA, legislation, Children, Youth, etiquette, data
SOURCE: American Cancer SocietyDESCRIPTION:
ATLANTA, Jan. 24, 2014 /3BL Media/ - More than 4,000 basketball coaches from across the country will lace up for the fight against cancer when they step out of their loafers, oxfords, and wingtips and into sneakers during games as part of Coaches vs. Cancer® Suits and Sneakers™ Awareness Weekend, set for January 24-26.
The nationwide event raises awareness about the fight against cancer, highlights the importance of nutrition and physical activity in reducing a person’s cancer risk, and promotes the American Cancer Society’s free programs and services available to those facing cancer.
“This is so much more important than just a game,” says St. Joseph’s University Head Coach Phil Martelli, chair of the Coaches vs. Cancer council. “This is a matter of life and death, and by participating, coaches have a chance to make a real impact.”
Today, two out of three people diagnosed with cancer are surviving the disease for five years or longer and more than 400 people a day in the U.S. are celebrating birthdays that would have otherwise been lost to cancer.
“We may be battling on the court night in and night out, but as coaches, we’re on the same team when it comes to reminding our basketball community and our fans about taking an active role in reducing our risk of cancer and in fighting back on behalf of those who face a cancer diagnosis,” said Lon Kruger, University of Oklahoma head coach and Coaches vs. Cancer council member. “Suits and Sneakers Awareness Weekend is all about challenging us all to get involved in the fight for every birthday threatened by cancer in every community.”
The Big Ten Network (BTN), as part of its pro-social initiative BTN LiveBIG, has teamed up with the American Cancer Society and will televise basketball games at Northwestern, Purdue, Indiana and Nebraska during Suits and Sneakers™ Awareness Weekend. During the four games the school with the most students wearing suits and sneakers along with their respective coach will receive a $10,000 donation to the school’s Relay For Life initiative, which raises critical funds for cancer research.
For more information and to join coaches in the fight against cancer, visit cancer.org/suitsandsneakers.
KEYWORDS: Health and Wellness, Community, Engagement, Positive Change, People, Social Actions, Youth Action, Coaches vs. Cancer, Suits and Sneakers Awareness Weekend, Suits and Sneakers, American Cancer Society, Big Ten Network, Cancer Awareness, basketball coaches, National Association of Basketball Coaches, NABC
SOURCE: Yum! BrandsDESCRIPTION:
From soccer to champagne, KFC France staged a dynamic 2013 World Hunger Relief (WHR) effort that will send more than US$321,292 to school canteens in Cambodia on behalf of the United Nations World Food Programme (WFP).
During the first week of the campaign, all KFC France equity and franchise stores donated 15 euro centimes per transaction to the World Food Programme. "We are particularly proud that all our franchisees support the WFP and that they motivate their teams around this important cause," said Ivan Schofield, GM Western Europe, KFC.
The top-earning store in terms of customer fundraising efforts, KFC Bagneux, brought in more than US$7,800. KFC Clamart was second, raising more than US$3,400. KFC associates found creative ways to raise funds outside the restaurants as well. One of its most anticipated events was the second annual employee soccer tournament, which drew more than 200 participants from KFC restaurants across the country for a day of competition.
At another event, Champagne & Tenders, suppliers, RSC associates and franchisees had an opportunity to hear from WFP leaders about the real-world impact of WHR donations. Finally, on World Food Day, RSC associates joined restaurant team members in-store for a big fundraising finish.
Congratulations to KFC France for demonstrating their Huge Hearts and commitment to moving from Hunger to Hope!
KEYWORDS: yum brands, yum!, KFC, World Hunger Relief, WHR, France, Fundraising
In recognition of National Mentoring Month and Dr. Martin Luther King, Jr. National Day of Service, Bloomberg’s Black Professional Community (BPC) delivered an enriching company overview program to Harlem Educational Activities Fund (HEAF) Fellows on January 9th. The HEAF students’ day began with a tour of the office followed by a networking breakfast with 10 BPC members who served as “mentors for the day”, providing career and personal advice inspiring the students about life after college. The students then received a “new hire” Bloomberg style presentation and learned about career and internship opportunities. Read more about the event http://www.bloomberg.com/now/2014-01-21/bloomberg-welcomes-heaf/
Bloomberg, the global business and financial information and news leader, gives influential decision makers a critical edge by connecting them to a dynamic network of information, people and ideas. The company’s strength – delivering data, news and analytics through innovative technology, quickly and accurately – is at the core of the Bloomberg Professional service, which provides real time financial information to more than 315,000 subscribers globally. For more information, visit www.bloomberg.com.
KEYWORDS: Finance & Investment, csr, sustainability, HEAF, career
SOURCE: CITGO Petroleum CorporationDESCRIPTION:
HOUSTON, Jan. 23, 2014 /3BL Media/ - CITGO Petroleum Corporation is renewing its sponsorship of Bess the Book Bus, an initiative dedicated to promoting children's literacy across the country and one of the first Fueling Good winners.
Over the course of 2014, Bess will travel the United States, making numerous stops at schools, community centers, shelters, Head Start facilities and CITGO locations in nearly 60 cities to donate books, read aloud to children and help spread a love for reading. By visiting schools and classroom libraries directly this year, Bess will significantly increase the impact the program has on the nation's most underserved students.
"Education is one of the four pillars of social responsibility at CITGO, and our continued support for Bess the Book Bus is in keeping with our promise to fuel good by constantly giving back to the communities where we live and work," said Gustavo Velasquez, vice president of supply and marketing of CITGO. "Bess' founder,Jennifer Frances, makes an undeniable impact in these communities, and truly changes the lives of so many of the young children and families she reaches. We are proud to support such a meaningful initiative."
Since starting Bess the Book Bus in 2002, Frances has grown the program into one of the nation's most innovative mobile literacy initiatives. Thanks to a network of volunteers and support from CITGO and other corporate sponsors, Bess the Book Bus has visited 48 states, supported more than 60,000 children, and donated more than 450,000 books. In 2014, she hopes to give away more than 60,000 books on the tour.
"Our partnership with CITGO helped us donate more than 50,000 books in 2013 alone," Frances said. "Without our wonderful sponsors like CITGO, we would not have the resources to reach all of the children and families that we do. We look forward to traveling across the country again to meet local CITGO Marketers and the Fueling Good Road Trip team in our continuing quest to spread a love for literature. We are so excited to get started."
For stories from Bess the Book Bus' 2013 tour, including a travel diary and photos from events across the country, visit http://bessthebookbus.org/. To learn how CITGO and local organizations like Bess the Book Bus are making a difference in communities throughout the United States, visit www.FuelingGood.com. To join the conversation, "Like" CITGO Fueling Good on Facebook, "Follow" on Twitter and Instagram, and view videos of past winners at http://www.youtube.com/CITGOFuelingGood/.
About CITGO Petroleum
CITGO, based in Houston, is a refiner, transporter and marketer of transportation fuels, lubricants, petrochemicals and other industrial products. The company is owned by PDV America, Inc., an indirect wholly-owned subsidiary of Petroleos de Venezuela, S.A., the national oil company of the Bolivarian Republic of Venezuela. For more information, visit www.CITGO.com.
About Bess the Book Bus
Bess the Book Bus is a non-profit, 501(c)(3) organization committed to extending literacy across the country. Run by Jennifer Frances of Tampa, Fla., the organization visits local communities across the country in a specially designed "book bus," coordinating reading events and providing children with a free, new book for them to keep. For more information, visit www.bessthebookbus.org.
SOURCE CITGO Petroleum
KEYWORDS: Citgo, bess the book bus, Children, literacy, csr, Fueling Good
SOURCE: Southwest AirlinesDESCRIPTION:
If you’re one of the 100 million passengers who fly Southwest Airlines every year, you might have noticed their award-winning service—happy, friendly employees who go the extra mile to satisfy their passengers. In fact, for many people, service is the principle reason they remain loyal Southwest customers. In recent discussions with Southwest executives, pilots, and employees, I’ve learned that what Southwest passengers don’t see is largely responsible for what they do see during their trip.
Southwest Airlines has been operating for 43 years. Remarkably, after 40 consecutive years of profitably, they never rest on their laurels. Like all true customer service champs, Southwest executives and employees are always striving to improve their service, culture, and to create even more loyal customers.
In January 2013, Southwest unveiled a new corporate vision and purpose, intended to motivate an internal audience of employees to raise their game. Now, let’s face it. Nearly every company seems to have a “vision” statement, which, in most cases, is largely forgotten soon after it’s rolled out. Southwest doesn’t want that to happen, so it’s using the power of storytelling to make sure each one of its 46,000 employees pursues the vision each and every day. Southwest is doing so by rallying employees around a common purpose. Let me explain because the Southwest model offers a valuable lesson for any company seeking to motivate and engage its employees.
First, let’s start with the difference between vision and purpose. A vision is aspirational. It casts a dream for what you want your company to become. It should be ambitious and audacious. In January 2013, Southwest told its employees:
Our vision is to become the world’s most loved, most flown, and most profitable airline.
In order to accomplish its vision, Southwest needs every one of its executives, pilots, and employees to work together for a common purpose. A paycheck is usually enough to get most people to work on time, but only an inspiring purpose beyond a paycheck will encourage people to go the extra mile. According to Southwest CEO Gary Kelly, “Southwest is a great place to work and brings the greatest joy because we have such meaningful purpose.” A purpose should answer the question, “Why do we exist?” At the same time Southwest revealed its new ‘vision,’ it also announced the following purpose:
We exist to connect people to what’s important in their lives through friendly, reliable, and low-cost air travel.
The next step is where communication really plays a starring role. Storytelling is the single most effective way to remind employees of the company’s purpose and to reinforce the purpose in their day-to-day interactions with customers. Every week Gary Kelly gives a “shout out”—public praise—to employees who have gone above and beyond to show great customer service. Each month the Southwest Spirit magazine features the story of an employee who has gone above and beyond. Southwest highlights positive behaviors through a variety of recognition programs and awards. Finally, internal corporate videos like this one are filled with real examples and stories to help employees visualize what each step of the purpose looks and feels like.
KEYWORDS: Southwest Airlines, Purpose, employees, Service
SOURCE: Yum! BrandsDESCRIPTION:
http://Yum! Thailand's "We Hear Every Dream" program has earned an honorable mention for the ESCAP-Sasakawa Award, which recognizes companies with a commitment to disability-inclusive working environments, products and servicesYum! Thailand's "We Hear Every Dream" program has earned an honorable mention for the ESCAP-Sasakawa Award, which recognizes companies with a commitment to disability-inclusive working environments, products and services.
Yum! Thailand's "We Hear Every Dream" program has earned an honorable mention for the ESCAP-Sasakawa Award, which recognizes companies with a commitment to disability-inclusive working environments, products and services.
The award was developed in partnership by the United Nations, Nippon Foundation and Asia-Pacific Development Center on Disability. Organization representatives honored Yum! and other recipients at a ceremony Dec. 3, 2013.
The "We Hear Every Dream" program provides KFC careers for the hearing-impaired. To meet a goal of hiring 70 percent specially-abled staff, the brand outfitted a restaurant with new machines, equipment and a special management system.
Hearing-impaired associates received extensive training on order-taking procedures and understanding customer preferences. Their fellow employees received training in how to communicate with the hearing-impaired and provide assistance when needed.
The ESCAP-Sasakawa honorable mention is not the first recognition Yum! Thailand has received for "We Hear Every Dream." The KFC team also won the 2012 Excellence Award of Disability Empowerment from Business Sector from The National Office for Empowerment of Persons with Disabilities.
Learn more about "We Hear Every Dream and specially-abled restaurants.
KEYWORDS: yum brands, yum!, Thailand, united nations, KFC, specially-abled restaurants
SOURCE: General Electric (GE)DESCRIPTION:
The winners of the Women Powering Work: Innovations for Economic Equality competition, sponsored by General Electric and Ashoka Changemakers will each receive US $25,000 in unrestricted funding to support their innovative solutions for advancing economic opportunities for women in the Middle East, North Africa, Turkey or Pakistan.
The winners are:
The winning innovations were selected by a panel of expert judges that included Amy Millington (president, eBay Foundation’s The Opportunity Project) and Ahsan Jamil (CEO, The Aman Foundation).
“We are entering a digital age where the power of sustainable, market-based solutions—ones that dive deeper into populations that are difficult to serve—will create opportunities for women who are not yet participating in the employment market.” said Khalid Alkhudair, Ashoka Fellow, competition judge, and founder of Glowork. “The Women Powering Work competition shows there are innovative and transformative solutions that deserve our support.”
Women constitute 25 percent or less of the total workforce in the Middle East, North Africa, Turkey and Pakistan—half the rate of the global average. Family responsibilities and socio-cultural norms often conflict with women’s ability to seek employment in these regions. By providing online access to physicians, safe transportation and/or the ability to work from home, the winning innovations sourced by the Women Powering Work competition support the goal of taking critical strides towards achieving women’s economic equality in the region.
“General Electric is excited to support and activate a network of innovators who are creating economic opportunities for women,” said Nabil Habayeb, the president and CEO of General Electric’s Middle East, North Africa & Turkey region.
Additional information about the competition and the winners can be found at www.changemakers.com/MENAwomen.
About General Electric
GE (NYSE: GE) works on things that matter. The best people and the best technologies taking on the toughest challenges. Finding solutions in energy, health and home, transportation and finance. Building, powering, moving and curing the world. Not just imagining. Doing. GE works. For more information, visit the companys website at www.ge.com.
About Ashoka Changemakers
Ashoka Changemakers convenes and connects high-potential changemakers, their ideas and their resources through the power of collaborative competitions and partner networks. We all work together to exponentially accelerate social change, igniting a movement that sweeps through systems, tipping the attitudes and behavior of individuals and institutions. Changemakers builds on Ashokas three-decade history to advance an “Everyone a Changemaker” world where people gain the skills and resources they need to collaborate on solving complex social problems. For more information, visit the organizations website at www.Changemakers.com
KEYWORDS: Reporting, Ratings & Rankings, awards, Ashoka, womenWork, women, economic equality, Middle East, africa, menat
SOURCE: General MotorsDESCRIPTION:
DETROIT, Jan. 22, 2014 /3BL Media/ - The General Motors Foundation will become a founding donor of the Smithsonian’s National Museum of African American History and Culture through a $1 million grant. GM Foundation President Vivian Pickard presented the gift to the Museum Founding Director Lonnie G. Bunch III at the Washington Auto Show.
“GM and the GM Foundation have a strong legacy of support for the African American Community, and for the Smithsonian Institution’s preservation of our nation’s history,” said Pickard. “Through this grant we continue our commitment by helping to bring to life the story of African Americans who have changed our nation in so many ways.”
Currently under construction on a five-acre site adjacent to the Washington Monument, the Museum will open in 2015, displaying the richness and diversity of the African American experience and how it has shaped the country. The GM Foundation’s donation will support the design and installation of the Museum’s permanent exhibitions.
“We are honored to have the GM Foundation join the museum’s family of founding donors, supporting us as we create a better America, one museum at a time,” said Bunch. “GM’s gift will help the museum tell a rich, inclusive history of America, one that will now be preserved for generations to come.”
The GM Foundation joins other prominent donors, including the Bill and Melinda Gates Foundation, The Oprah Winfrey Charitable Foundation, American Express and more. With this pledge, GM and the GM Foundation’s support of the Smithsonian totals more than $11 million since 1998.
The Foundation was also a founding donor of the “America on the Move” exhibition that opened in 2003 at the Smithsonian National Museum of American History. The exhibit is located inside of the General Motors Hall of Transportation, named in recognition of the company’s support of the Smithsonian Institution.
GM’s relationship with the Smithsonian dates to 1954 when the company donated the first mechanical heart pump to the Smithsonian’s Museum of American History Division of Science, Medicine and Society. A team of GM scientists and engineers developed the mechanical heart pump that made possible the world’s first open heart surgery. Since then, the company has contributed other notable items to the institution, including “Alice,” the world’s first computer-controlled electric robot.
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About the GM Foundation
Since its inception in 1976, the GM Foundation has donated hundreds of millions of dollars to American charities, educational organizations and to disaster relief efforts worldwide. The GM Foundation focuses on supporting Education, Health and Human Services, the Environment and Community Development initiatives, mainly in the communities where GM operates. Funding of the GM Foundation comes solely from GM. The last contribution to the GM Foundation was made in 2001. For more information, visit www.gm.com/gmfoundation.
About the Museum
The National Museum of African American History and Culture was established as a Smithsonian museum by an Act of Congress in 2003. It will be the nation’s largest and most comprehensive cultural destination devoted exclusively to showcasing African American life, art, history and culture and the national place for visitors to fully appreciate the broader American story. For more information about the exhibition and the museum, visit the museum’s website nmaahc.si.edu.
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KEYWORDS: GM Foundation, Smithsonian, National Museum of African American History and Culture
David Benedict’s day job is being a program manager for the Tacoma small pickup at Toyota’s technical center in Ann Arbor. But he has plenty to do in his off hours as well.
Benedict is on the board of Habitat for Humanity’s Huron Valley chapter. He also organizes about 100 Toyota employees, spouses and others to rehabilitate homes in Washtenaw County for Habitat for Humanity.
Benedict had been involved with Habitat for Humanity when he worked for Toyota in California. So when he transferred to the company’s Ann Arbor technical center in 2002, it just seemed natural to continue his commitment.
“We really focus on renovating houses, rather than building new houses,” said Benedict, 61, who won a Detroit Free Press Automotive Leadership Award in the community service category. The rehabilitation work takes place over 12 weekends a year from June through September. The volunteers work eight hours a day each Saturday of those weekends, Benedict said.
Original source Detroit Free Press.
KEYWORDS: Dave Benedict, Toyota, Habitat for Humanity, community, Detroit Free Press Automotive Leadership Award
We’re proud to recognize Rita Williams and Dave Weinstock for their commitment to sharing their time and talent through volunteer work in the community. Like Rita and Dave, our employees love to volunteer to make a difference, in their lives and in the lives of others.
We believe that employee volunteerism will create and build community where we live and work, which is why we support our employees volunteering for causes that they are passionate about.
We volunteer because we care. We want to make a difference. We want to help others. We volunteer because we can.
Two members of the Outerwall team are regular volunteers for youth organizations within their community. Redbox Recruiter Rita Williams supports the students of the Chicago Tech Academy. Coinstar Manager of Regional Operations Dave Weinstock volunteers for the Greater Attleboro Council for Children. Learn more about how they make a difference and the organizations they support...
KEYWORDS: outerwall, redbox, Coinstar, volunteer, Youth, chicago tech academy, Greater Attleboro Council for Children
SOURCE: Kenneth Cole Productions, Inc.DESCRIPTION:
January 22, 2014 /3BL Media/ - WHO: Fashion Designer / social activist, Kenneth Cole & the 2014 Sundance Film Festival
WHAT: AWEARNESS, The Kenneth Cole Foundation, and the Sundance Institute have partnered to create a vignette titled “JUST SUNDANCE” to celebrate the hard work of the volunteers of the 2014 Festival. Written by Kenneth Cole Productions and directed by Ricki Stern and Annie Sundberg of Break Thru Films (directors of the documentaries Knuckleball! and Joan Rivers: A Piece of Work), the piece helps celebrate the festivals 30th anniversary by featuring volunteers and Sundance alumni showing off their “Sun Dance” to Grammy Award winning Lady Gaga’s “Just Dance”. The picture features clips from past Sundance films and well-known actors and Sundance supporters Glenn Close, Rachel Dratch, Sam Rockwell and Alan Cumming.
“JUST SUNDANCE” will debut on Volunteer Appreciation Day, January 22nd, at ALL film screenings and theaters at the Festival. The film will also available for viewing at awearness.com. Signage will be displayed throughout the festival on the 23rd, reminding attendee’s that the festival is not made possible without the tireless work of the 2300+ volunteers.
“For the third year in a row we have had the privilege of collaborating with Sundance Institute; on the creation of a short vignette that celebrates the volunteers,” says Kenneth Cole. “This year we are celebrating 30 years of the Festival as a powerful platform for story-telling for independent artists. It’s a platform that has been made possible by The Volunteers ("the real stars of Sundance ").
For the twelfth year, Kenneth Cole has designed and donated the uniform worn by the 2,300+ Sundance Film Festival volunteers and staff. Presented on day one of the festival, this year’s iconic style is a water-resistant, vibrant blue jacket with panel quilting and removable black sleeves that provide a bold color contrast.
Kenneth Cole has been an advocate for the Institute’s mission and dedicated supporter of Sundance Film Festival since 2003, when he joined the board of trustees.
**Photos and video available upon request**
AWEARNESS, The Kenneth Cole Foundation, promotes, encourages and inspires positive and meaningful social change, and supports like-minded individuals to make a difference. As part of each partnership, we create products and host events in support of their important causes, and select a “Change Agent” to share their story of social activism to help educate and inspire others to get involved. Interviews and products can be seen on the AWEARNESS website awearness.com.
About Kenneth Cole Productions Inc.
Kenneth Cole Productions, Inc. designs, sources and markets a broad range of footwear, handbags, apparel and accessories under the brand names Kenneth Cole New York, Kenneth Cole Reaction and Unlisted, as well as footwear under the proprietary trademark Gentle Souls. The Company has also granted a wide variety of third party licenses for the production of men's and women's apparel as well as fragrances, watches, jewelry, eyewear and several other accessory categories. The Company's products are distributed through department stores, better specialty stores, company-owned retail stores and its e-commerce website. Further information can be found at kennethcole.com.
KEYWORDS: Fashion & Apparel, Marketing, Media & Communications, Sundance, Sundance Film Festival, AWEARNESS, AWEARNESS The Kenneth Cole Foundation, Kenneth Cole, Volunteers, Volunteer Appreciation Day
SOURCE: Yum! BrandsDESCRIPTION:
Pizza Hut US brought to life its World Hunger Relief theme of "Together We Can Make a Greater Tomorrow," raising more than $2.7 million for the 2013 campaign and the United Nations World Food Programme (WFP).
The top-performing restaurants were: Tumbleweed Pizza Partners Franchise in San Angelo, Texas – $10,417 and Daland Franchise in Crysta l River, Fla. – $5,840.
This year's campaign continued a successful partnership with Hulu, rewarding customers who donated $3, $5, or $10 online at pizzahut.com with two weeks of free Hulu Plus access. For every customer that became a paying subscriber after the trial period, Hulu donated $4 to World Hunger Relief and an additional $4 for every customer that remained a subscriber for at least two months.
Pizza Hut also built on the success of its 2012 initiatives by adding a Community Outreach Ambassador Program to drive enthusiasm within the restaurants. More than 2,300 ambassadors participated, bringing in on average $260 more per restaurant than restaurants without an ambassador.
Latosha Sanders from Laurel, Mississippi (NPC Franchise) was the top performing ambassador, raising $6,397 for WHR. The ten top-performing ambassadors received recognition of $100 in incentive funds.
Congratulations to the winners and the entire Pizza Hut team for demonstrating their Huge Hearts and commitment to ending world hunger!
For more information, visit www.hungertohope.com.
KEYWORDS: yum brands, yum!, pizza hut, World Hunger Relief, WHR, Hulu
SOURCE: Hilton WorldwideDESCRIPTION:
Davos-Klosters, Switzerland, January 22, 2014 /3BL Media/ — Today at the 2014 World Economic Forum’s Annual Meeting, Hilton Worldwide announced a global commitment that aims to impact at least one million young people by 2019 by helping them to reach their full potential. This new initiative will open doors for young people in three ways:
“We have been opening our doors to millions of guests for nearly a century. This pledge is a natural extension of our promise to create meaningful opportunities for the next generation of Team Members, guests and business partners,” said Christopher J. Nassetta, president and CEO, Hilton Worldwide.
Research shows that many young people face a grim socioeconomic reality. More than 74 million worldwide are unemployed and nearly 290 million - more than a quarter of our planet’s young people - are neither working nor studying. Travel and tourism is the world’s single largest employer, accounting for almost 10 percent of global employment, and it is expected to generate 73 million new jobs by 2022. But simply creating more jobs will not be enough to address the issue if young people are not equipped with the range of skills needed to succeed in today’s complex marketplace.
Hilton Worldwide will focus the majority of its corporate responsibility efforts on programs and partners that connect, prepare and employ young people around the world. From supporting young entrepreneurs by connecting them to training, certification and markets to preparing the next generation of hospitality leaders, Hilton Worldwide will work with a range of global and local partners to help one million young people over the next five years.
Last year, Hilton Worldwide issued an industry-wide call to action in collaboration with the International Youth Foundation (IYF) to help prevent a “lost generation” by building awareness and creating opportunities for young people in the hospitality industry. Changing perceptions of career opportunities in the travel and tourism industry is a key priority for Hilton Worldwide and the sector. A recent report by the World Travel & Tourism Council shows that lack of information, misjudgment and preconception are some of the biggest barriers preventing young people from connecting to careers in the industry. This, coupled with a talent gap, especially in the area of life and soft skills often make it challenging for the hospitality industry to find the right candidates to meet its needs.
“The talent gap is one of the most important issues facing businesses, governments and communities today, and it is a direct contributor to the youth unemployment rate,” continued Nassetta. “As one of the largest hospitality companies in the world, we are in a unique position to leverage our size, scale and expertise to close the gap and address this critical issue in a meaningful way. The success of our business depends on the success of the next generation.”
The commitment builds upon Travel with PurposeTM, Hilton Worldwide’s global corporate responsibility strategy to create shared value for our communities, business and environment in which we operate. It brings together a range of existing programs and company resources around the world that connect, prepare and engage young people including:
“One of the most impactful actions that a company can take is to develop a comprehensive commitment that is both widely accessible and scalable,” said William Reese, president and CEO, the International Youth Foundation. “This challenge of preparing young people for the workforce is one that no single industry or company can address – it requires cross-sector collaboration and strategic investments.”
More information about Hilton Worldwide’s global commitment to open doors for young people is available at hiltonworldwide.com/youth.
About Hilton Worldwide
Hilton Worldwide is a leading global hospitality company, spanning the lodging sector from luxury and full-service hotels and resorts to extended-stay suites and focused-service hotels. For 94 years, Hilton Worldwide has been dedicated to continuing its tradition of providing exceptional guest experiences. The company’s portfolio of ten world-class global brands is comprised of more than 4,000 managed, franchised, owned and leased hotels and timeshare properties, with nearly 672,000 rooms in 90 countries and territories, including Waldorf Astoria Hotels & Resorts, Conrad Hotels & Resorts, Hilton Hotels & Resorts, DoubleTree by Hilton, Embassy Suites Hotels, Hilton Garden Inn, Hampton Hotels, Homewood Suites by Hilton, Home2 Suites by Hilton and Hilton Grand Vacations. The company also manages an award-winning customer loyalty program, Hilton HHonors®.
About Travel with Purpose™
Travel with Purpose™ is Hilton Worldwide’s commitment to provide shared value to its business and communities around the world. As the driving strategy for Hilton Worldwide’s corporate responsibility efforts, Travel with Purpose focuses on creating opportunities for individuals to reach their full potential; strengthening local communities where Team Members live, work and travel; celebrating cultures and the power of travel; and living sustainably through the measurement, analysis and improvement of the use of natural resources. Visit www.hiltonworldwide.com/corporate-responsibility for more information.
+1 (703) 883-5696
KEYWORDS: Hilton, jobs, young people, csr, sustainability
SOURCE: Kaiser PermanenteDESCRIPTION:
As a health care organization, Kaiser Permanente knows that victims of violence and abuse have an increased likelihood of stroke, diabetes, cardiovascular disease, cancer, and early death. Recognizing that violence as a preventable public health issue, the organization goes beyond providing care to victims who visit its emergency departments and medical facilities. Watch a 3-minute video to learn the unique approach Kaiser Permanente is taking to work with organizations like Youth UpRising, Wellspace and the Public Health Institute to address violence.
About Kaiser Permanente
Kaiser Permanente is committed to helping shape the future of health care. We are recognized as one of America’s leading health care providers and not-for-profit health plans. Founded in 1945, our mission is to provide high-quality, affordable health care services and to improve the health of our members and the communities we serve. We currently serve more than 9.1 million members in nine states and the District of Columbia. Care for members and patients is focused on their total health and guided by their personal physicians, specialists and team of caregivers. Our expert and caring medical teams are empowered and supported by industry-leading technology advances and tools for health promotion, disease prevention, state-of-the-art care delivery and world-class chronic disease management. Kaiser Permanente is dedicated to care innovations, clinical research, health education and the support of community health. For more information, go to: kp.org/newscenter.
KEYWORDS: Kaiser Permanente, violence, youth uprising, wellspace, Health
Dr. Martin Luther King, Jr. once said, “Life’s most persistent and urgent question is: ‘What are you doing for others?’”
Today – January 20, 2014 – is the MLK Day of Service, a part of United We Serve, the President's national call to service initiative. It asks Americans from all walks of life to work together to provide solutions to our most pressing national problems. It’s the only US federal holiday observed as a national day of service.
Dr. Martin Luther King was also, of course, a prominent leader in the U.S. African-American civil rights movement, and originally the holiday was instituted in 1983 – after a long struggle – to commemorate his contributions to this movement.
As the executive champion for Symantec’s Black Employees Network (SBEN) – one of many Employee Resource Groups available to employees – I encourage each of you - employees, customers, technology professionals - to ask yourself the question I opened with. What am I doing for others?
“Dr. King is an agent for change in the lives of us all,” says Eric Hylick, Symantec technical support engineer and Heathrow’s SBEN Champion. “As I’ve grown to learn more about his sacrifices, accomplishments, and leadership, I have come to have a deeper understanding of his legacy. That legacy calls all of us to be change agents, as well – all of us should think about how we can make positive changes in our own lives and all those lives we come in contact with.”
Celebrating Diversity and a Commitment to Social Good
As a way to commemorate Dr. King’s legacy, Symantec's SBEN chapter in Heathrow, Florida, will feature several guest speakers for our employees beginning the week of MLK Day and stretching into February’s Black History Month. Featured speakers include Andrew West, author, technology thought-leader, philanthropist, and entrepreneur; Pastor Riva Tims of Orlando, Florida’s Majestic Life Church, and Cecil Miller, Lockheed Martin CIO. These speakers have been asked to share thoughts on African American figures who have inspired them, and the current projects they are focused on in their own lives.
Additionally, Symantec offers a number of opportunities and incentives for employees all over the world to become involved in their local communities, and to celebrate the diversity of our entire employee base. Employees can start an SBEN chapter or join their site's local community relations committee, Green Team, or one of our Employee Resource Groups. We currently have groups focused on women employees, Black employees, Hispanic employees, LGBT employees and allies, and our newest offering, Symantec Leadership and Empowering Asian Development (SymLEAD). All of these groups provide opportunities for community outreach and social engagement. Employees can also participate in the regional volunteer opportunities offered each quarter, arrange a team-building service project for their department, or simply engage with the charitable organizations they care most deeply about.
Lastly, employees can access Symantec's Matching Gift and Dollars for Doers programs to support personal charitable and volunteer contributions.
The MLK Day of Service website also offers project toolkits for service projects related to disaster services, economic opportunity, education, environmental stewardship, healthy futures, and veterans and military families. Anyone can search for volunteer opportunities in their local community here.
I believe that diversity within the workforce provides Symantec with a unique competitive advantage within the market, and that all of our individual differences should be respected and celebrated. I also believe that service is a cornerstone of integrity, something we should all strive for every day.
To learn more about Symantec’s commitment to community service, visit the Community Investment page of the Corporate Responsibility website.
Lenny Alugas is Symantec's Senior Vice President, Renewals.
KEYWORDS: Corporate Social Responsibility, People, Social Action & Community Engagement, Positive Change, Social Change, Volunteerism, Martin Luther King Jr., MLK Day of Service
SOURCE: Yum! BrandsDESCRIPTION:
http://Companies in China are focusing more on charity, an undertaking that is considered a crucial part of corporate social responsibility.
Companies in China are focusing more on charity, an undertaking that is considered a crucial part of corporate social responsibility.
That is the message delivered during the China Charity Festival held on Jan 18, as representatives from award-winning companies, including Yum! China, Hengyuanxiang Group, and General Cable, shared their best practices of fulfilling their social responsibility in the past year.
"Social responsibility is very important for the sustainability of a company, and charity is a major part of it," said Long Weili, public affairs director of Yum! China.
Read more: http://bit.ly/LBoj48
*Originally published on China Daily Europe
KEYWORDS: yum brands, yum!, china charity festival, China, Charity, Corporate Social Responsibility, social responsibility, sustainability