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Harrah's Cherokee Receives $10,000 From Caesars Foundation for Local Chapter of American Cancer Society

Thu, 2014-01-16 09:35

SOURCE: Caesars Foundation

SUMMARY:

Caesars Foundation gifted $10,000 to Harrah's Cherokee Casino, located in Cherokee, North Carolina, to be donated to the local American Cancer Society for the property's efforts in raising awareness of breast cancer. 

DESCRIPTION:

Harrah’s Cherokee Casino Resort won $10,000 from the Caesars Foundation to be donated to the local American Cancer Society – Making Strides Walk based on the property’s efforts to bring breast cancer awareness to its employees.

The Caesars Foundation breast cancer awareness contest was a competition among all North American Caesars casinos to identify the property that had the most employee participation in breast cancer awareness events during October. Along with recognizing the month of October as Breast Cancer Awareness Month, Harrah’s Cherokee hosted an entire Pink Week entitled ‘Treasure Your Chest’ to educate employees and guests about breast cancer. Contest points were awarded in several different categories including employee participation in a Beautiful Bra Pageant, volunteer opportunities, and media exposure. After the final tally, Harrah’s Cherokee reigned supreme over 47 Caesars properties.

“Here at Harrah’s Cherokee, we encourage wellness among our employees and guests because it’s the right thing to do,” Darlene Ousley, Harrah’s Cherokee wellness coach, said. “Our wellness goal is always to find that one person who needed to be reached and didn’t even know it. Whether it’s breast cancer, heart disease, or diabetes – we are always reaching out for that one.”

Click here to read the entire article on Cherokee One Feather

Tweet me: .@HarrahsCherokee receives $10k from @CaesarsFdn to donate to local @AmericanCancer http://3bl.me/h6typk

KEYWORDS: Engagement, Women, Caesars, Harrah's Cherokee, csr, sustainability

Bloomberg's Community Involvement

Thu, 2014-01-16 08:00

SOURCE: Bloomberg

DESCRIPTION:

Bloomberg supports Jumpstart, a national early education organization that trains college students and community corps members to serve preschool children in low-income neighborhoods. With Bloomberg's help, Jumpstart is able to serve over 1,200 children, working towards the goal of having every child enter Kindergarden prepared.

To see more Bloomberg does for communities check out the 2012 Phlianthropy Report 

 

About Bloomberg

Bloomberg, the global business and financial information and news leader, gives influential decision makers a critical edge by connecting them to a dynamic network of information, people and ideas. The company’s strength – delivering data, news and analytics through innovative technology, quickly and accurately – is at the core of the Bloomberg Professional service, which provides real time financial information to more than 315,000 subscribers globally.  For more information, visit www.bloomberg.com.

Tweet me: .@BloombergLP gets involved in local communities. Check out more at http://bloom.bg/1lWwh5S.

KEYWORDS: Education, People, Social Action & Community Engagement, Children, Bloomberg, philanthropy, sustainability, csr

Sew Awesome! Children International Volunteer Mothers Start Their Own Sewing Business

Thu, 2014-01-16 06:05

SOURCE: Children International

DESCRIPTION:

By Lindsey Quinn

Volunteer mother Alejandra harbors no illusions about her neighborhood in Jalisco, Mexico: “There is a lot of crime and drug abuse, lots of violence and school dropouts.” It was exactly these threats that led the mother of three sponsored children to volunteer with Children International. Little did she know that this act of generosity would lead to new skills and a new business.

Like most volunteers, Alejandra started her volunteer duties performing tasks such as delivering notifications and filing paperwork. Soon, though, she learned about the “Women Agents of Change” program offered through her Children International community center. All volunteer mothers are invited to participate in the program, which operates in three stages. First, mothers attend workshops on gender equality and women’s rights, self-esteem, violence and other topics. Women who complete this year-long course may move on to stage two, which provides leadership training and an opportunity to lead children in sports. After completing this section and earning leadership experience, mothers may participate in a third year of training during which they develop micro-enterprise projects.

It was during this third stage, about three years ago, that Alejandra met Lourdes and Pilar. The three women decided to pursue training in sewing and dressmaking and began a small sewing project.

To continue reading this article, please view it on the eNews section of our website.

Photo credit: ©2014 Children International.

About Children International

Children International prepares children and youth to escape the traps of poverty by supporting their critical needs, building resilience, and engaging them in transformative activities. Children International accomplishes this by providing crucial benefits and compassionate care through easily accessible, modern community centers. Children International’s presence, programs and supporters have a positive impact on children, youth, families and communities; provide protection; encourage self-sufficiency; and serve as catalysts for change.

For more information about Children International, visit www.children.org.

Follow Children International on Facebook and Twitter.

Tweet me: Sew Awesome! @Children_Intl volunteer mothers start their own sewing business http://3bl.me/xkvvsy #CSR Contact Info:

Brittany Gelbach
+1 (816) 943-3832
bgelbach@children.org

KEYWORDS: People, Social Action & Community Engagement, volunteer, community development, women’s rights, microenterprise, sewing, community training

  

Fighting To Eliminate Disease: 4 Billion Tablets And Counting

Thu, 2014-01-16 04:00

SOURCE: GlaxoSmithKline

DESCRIPTION:

What would it take to eliminate a disease like lymphatic filariasis (LF), a leading cause of permanent disability worldwide? We hope to find out. So far, GSK has donated four billion tablets of albendazole to fight LF and intestinal worms -- enough medicine to fill 800 container trucks. Our albendazole has reached over 600 million people -- nearly 200 million of whom are children -- since the start of our donations in 2000. With leadership from the World Health Organization (WHO), we aim to donate as much albendazole as required to treat the 1.3 billion people who are at risk from this mosquito-borne disease. We also donate albendazole to treat school children at risk of intestinal parasites that can cause physical, nutritional and cognitive damage.

For more about intestinal worms, click here

For more about lymphatic filariasis, click here

 

 

 

Tweet me: See how @GSK is fighting to eliminate disabling disease: 4 billion tablets and counting http://3bl.me/w8sfmt

KEYWORDS: People, Social Action & Community Engagement, lymphatic filariasis, lf, albendazole, World Health Organization (WHO), mosquito-borne disease, Children, intestinal parasites, GSK

 

#DardenDigest: A Workplace Where Who You Are Matters

Thu, 2014-01-16 01:15

SOURCE: Darden Restaurants

DESCRIPTION:

Our company’s founder, Bill Darden, believed that his greatest competitive edge was the quality of his people. That belief still holds true today and it’s why we’re committed to maintaining a strong, people-focused culture that attracts and retains the right employees who create exceptional dining experiences for our guests. That commitment has once again earned Darden a spot on FORTUNE Magazine’s list of the “100 Best Companies to Work For.”

Continue reading at Darden Digest

Tweet me: For the 4th yr in a row, the people-focused culture of @Darden_News is recognized as a @FortuneMagazine #BestCos http://bit.ly/1ddUL63

KEYWORDS: darden, worplace, employees, Fortune 100 best companies to work for

Jackson State University's Road to the 2013 Honda Battle of the Bands

Thu, 2014-01-16 01:00
Watch Eight of the Nations Greatest Marching Bands Take Center Stage

SOURCE: Honda

DESCRIPTION:

Experience the energy and intensity of preparing for the most celebrated marching band event, Honda Battle of the Bands, with Jackson State University!

The Road to the Honda video series takes a behind-the-scenes look at the 8 bands that participated in the 2013 Battle of the Bands Invitational Showcase. 

To watch more Road to the Honda videos, visit http://www.youtube.com/user/hondabotb

For more information on the 2014 Honda Battle of the Bands, visit http://www.hondabattleofthebands.com/

About Honda Battle of the Bands
The Honda Battle of the Bands was created to celebrate, support and recognize the excellence of Black college marching bands and the unique academic experience offered by Historically Black Colleges and Universities (HBCUs). Honda annually awards more than $205,000 in grants to participating marching bands during the program period. Honda Battle of the Bands is in its 12th year and we look forward to many more.

About Honda
American Honda Motor Co., Inc., was founded in 1959 as the U.S. sales and marketing subsidiary of Honda Motor Co., Ltd.  Honda currently produces automobiles, motorcycles, all-terrain vehicles, lawn mowers and engines at its eleven major U.S. manufacturing operations, using domestic and globally sourced parts. Honda’s long-standing commitment to the support and success of the nation’s Historically Black Colleges and Universities began more than 20 years ago with the establishment of the Honda Campus All-Star Challenge, a program designed to showcase the academic gifts and prowess of HBCU students. American Honda established Honda Battle of the Bands 12 years ago as an effort to support HBCU music programs.

Tweet me: Watch @JacksonStateU Road to @The_Honda Battle of the Bands here: http://3bl.me/hmyww4

KEYWORDS: Honda Battle of the Bands, HBOB, Music Education, Marching Bands, csr, Community Engagement, Social Action, american honda, HBCU, Honda, Jackson State

Mars Chocolate Releases Gender Assessment Regarding Women Cocoa Farmers in Côte d’Ivoire

Wed, 2014-01-15 23:00
Mars Committed to Empowering Women in Cocoa Communities as Part of Sustainable Cocoa Initiative.

SOURCE: Mars, Incorporated

DESCRIPTION:

In April, Mars Chocolate signed the United Nations Women's Empowerment Principles as a demonstration of their commitment to empowering women in the cocoa sector. As part of its commitment and to promote the principle of "Mutuality," Mars Chocolate is releasing a gender assessment regarding women cocoa farmers in Cote d'Ivoire. The assessment in its entirety is available at www.cocoasustainability.com

"The Sustainable Cocoa Initiative is committed to improving the wages and quality of life of cocoa farmers through training and community development. Women cocoa farmers are an integral part of ensuring that cocoa is sustainable, now and in the future, and Mars Chocolate is committed to empowering and supporting them," said Afzaal Malik, Mars Vice President for Corporate Affairs & Sustainability.

The assessment offers the following conclusion: "The long-­term sustainability of cocoa rests in part on the ways the sector capitalizes on the full potential of women who labor long hours on cocoa farms, often to cultivate both cocoa and food." The assessment evaluates the business case for empowering women farmers in cocoa communities and provides a roadmap for enhancing Mars Chocolate's existing efforts to engage women in the Vision for Change program in Cote d'Ivoire. The company will embed its efforts to empower women cocoa farmers into Vision for Change, which will directly reach 150,000 farmers in Cote d’Ivoire through its network of Cocoa Development Centers and Cocoa Village Centers.

"There are important reasons for the industry to support the advancement of women in Cote d'Ivoire," said Andrew Harner, Mars Chocolate's Global Cocoa Vice President.  "As the report suggests, research shows that women are more likely to spend additional income they control on things that ultimately help the community, including food, healthcare, and education of their children. Furthermore, there is evidence that empowering women will lead to greater productivity, improved quality of life, and a more secure future supply chain."

According to the report, women provide 45 percent of the labor on cocoa farms in Cote d'Ivoire, but due to cultural and economic factors, are often not viewed or referred to as "farmers." In large part, due to inequitable civil liberties and cultural norms in the country, women are being held back from fully participating in the cocoa sector. To that end, Mars Chocolate is in the process of developing a full gender outreach plan, which the company will share publicly and begin to implement by April 2014.

"Helping women farmers is very much in line with Mars' principle of Mutuality, and with the guiding principle we have for the Sustainable Cocoa Initiative – putting farmers first," said Malik.  “This assessment is valuable in that it informs our thinking on integrating women cocoa farmers into Vision for Change and helps us to embed into it concrete steps to empower women farmers at a scale that will make a significant impact."

About  Mars, Incorporated   

In 1911, Frank C. Mars made the first Mars candies in his Tacoma, Washington kitchen and established Mars’ first roots as a confectionery company.  In the 1920s Forrest E. Mars, Sr. joined his father in business and together they launched the MILKY WAY® bar. In 1932, Forrest, Sr. moved to the United Kingdom with a dream of building a business based on the objective of creating a “mutuality of benefits for all stakeholders” – this objective serves as the foundation of Mars, Incorporated today. Based in McLean, Virginia, Mars has net sales of more than $33 billion, six business segments including Petcare Chocolate, Wrigley, Food, Drinks, Symbioscience, and more than 72,000 Associates worldwide that are putting its Principles into action to make a difference for people and the planet through its performance.

Mars brands include: Petcare – PEDIGREE®, ROYAL CANIN®, WHISKAS®, KITEKAT®, BANFIELD® Pet Hospital and NUTRO®; Chocolate – M&M’S®, SNICKERS®, DOVE®, GALAXY®, MARS®, MILKY WAY® and TWIX®; Wrigley – DOUBLEMINT®, EXTRA®, ORBIT® and 5™ chewing gums, SKITTLES® and STARBURST® candies, and ALTOIDS® AND LIFESAVERS® mints.  Food – UNCLE BEN’S®, DOLMIO®, EBLY®, MASTERFOODS®, SEEDS OF CHANGE® and ROYCO®; Drinks – ALTERRA COFFEE ROASTERS™, THE BRIGHT TEA COMPANY™, KLIX® and FLAVIA®; Symbioscience – COCOAVIA™ and WISDOM PANEL™.

 

For more information, please visit www.mars.com. Follow us: facebook.com/mars, twitter.com/marsglobal, youtube.com/mars, linkedin.com/company/mars

Tweet me: .@MarsGlobal releases assessment re women cocoa farmers in Côte d’Ivoire, part of sustainability initiative:http://tinyurl.com/mm5e8do Contact Info:

Suzanne Morse
O'Neill & Associates
+1 (617) 646-1020
smorse@oneillandassoc.com

Christopher DaVault
+1 (973) 570-6468
christopher.davault@effem.com

KEYWORDS: Mars, Mars Incorporated, Cote d'Ivoire, Gender Equality, gender diversity, cocoa farmers, women, cocoa farming

Toyota Thanks Its 4 Millionth Certified Pre-Owned Customer

Wed, 2014-01-15 09:55
Michigan man presented with check; Toyota donates matching amount to local Ann Arbor non-profit

SOURCE: Toyota

DESCRIPTION:

TORRANCE, Calif., Jan. 15, 2014 /3BL Media/ – When Jose Ortiz of Ypsilanti, Mich. bought his 2010 Toyota Matrix at Dunning Toyota in December 2013, he didn’t realize the historical implication of his purchase. Ortiz’s decision enabled Toyota to become the first brand to sell 4 million certified pre-owned vehicles in automotive history.
 
The record-breaking sale was part of a banner year for Toyota, which sold more than 370,000 certified pre-owned vehicles in 2013.
 
To commemorate the milestone, Bill Fay, group vice president and general manager of Toyota Division at Toyota Motor Sales (TMS), U.S.A., Inc., presented Ortiz with a check equal to the total cost of his Matrix. The ceremony took place at Dunning Toyota in Ann Arbor, Mich., the dealership where he bought his vehicle. 
 
Toyota also marked occasion with a check presentation of the same amount to Alpha House Interfaith Hospitality Network (IHN), a local non-profit that Dunning Toyota has sponsored for many years.
 
Located in Washtenaw County, IHN is an emergency shelter for children and their families experiencing homelessness. Through IHN’s ongoing support and advocacy, families remain securely housed, better able to cope with ongoing challenges and more connected to community resources.
 
“Driven by great teamwork, Toyota’s certified used vehicle program has been a tremendous success not only in terms of units sold, but also in building customer loyalty,” said Fay.  “Toyota was the first manufacturer to have a certified used vehicle program and there is no better way to celebrate this milestone than to buy a Toyota certified for our 4 millionth customer.  On behalf of Toyota, I’d like to thank Jose Ortiz for being part of the Toyota family.”
 

###
About Toyota 
 
Toyota, the world's top automaker and creator of the Prius, is committed to building vehicles for the way people live through our Toyota, Lexus and Scion brands.  Over the past 50 years, we’ve built more than 25 million cars and trucks in North America, where we operate 14 manufacturing plants (10 in the U.S.) and directly employ nearly 40,000 people (more than 37,000 in the U.S.).  Our 1,800 North American dealerships sold more than 2.3 million cars and trucks in 2012 – and about 80 percent of all Toyota vehicles sold over the past 20 years are still on the road today. 
 
Toyota partners with philanthropic organizations across the country, with a focus on education, safety and the environment.  As part of this commitment, we share the company’s extensive know-how garnered from building great cars and trucks to help community organizations and other nonprofits expand their ability to do good.  (NYSE:TM)  For more information about Toyota, visit www.toyotanewsroom.com.

Media Contacts

 
Toyota Business Communications
Amanda Rice      (310) 468-1745
Carly Schaffner  (310) 468-6976

 

Tweet me: 4 millionth certified pre-owned @Toyota customer gets check and #nonprofit gets donation match too. http://toyota.us/K3eWd2

SCA to Engage Volunteer Nationwide in Honoring the Legacy of Dr. Martin Luther King, Jr.

Wed, 2014-01-15 09:25

SOURCE: Student Conservation Association (SCA)

DESCRIPTION:

WASHINGTON, DC, January 14, 2013 /3BL Media/ – Young people across America will unite to strengthen their communities, protect our environment and advance the legacy of Dr. Martin Luther King, Jr. in a series of MLK Day service projects with the Student Conservation Association (SCA), the national leader in youth service and stewardship.

Treating the King holiday as a day “on” and not a day off, says SCA Service Events Manager Lori Robertson, honors Dr. King’s memory while exposing new generations to his teachings of social justice and bridging barriers.  “MLK Day provides the opportunity to put Dr. King’s principles into practice,” Robertson says.  “SCA volunteers are eager to model Dr. King’s commitment to service and citizen-generated solutions.”

SCA’s King Day projects will begin on Saturday, January 18th in New York, NY when volunteers converge on Morningside Park (Manhattan Ave & 112th St.) to mulch playgrounds and picnic areas, remove downed branches and other debris, and survey visitor use in the park.  The event, from 9:30am to 1:30pm, is the latest in SCA’s monthly ConSERVE NYC service projects, launched to help build resiliency in New York City’s public lands and to provide networking opportunities to those who share an interest in urban conservation.

The largest of SCA’s Monday projects will occur at Washington, DC’s historic Fort DuPont Park at 3600 F and Minnesota St SE.  Scores of volunteers are slated to remove invasive species and clear trash from this park with roots dating back to the Civil War from 9:30am to 1:00pm. 

Other MLK Day projects include:

  • Cropseyville, NY: the SCA Hudson Valley AmeriCorps program will help state park officials prepare Grafton Lakes State Park for an upcoming winter festival.  10:00am to 2:00pm.
  • Edmonds, WA: SCA volunteers will team up with the Audubon Society to plant native vegetation at the Willow Creek Hatchery Demonstration Garden at 95 Pine Street from 10:00am to 2:00pm.
  • Half Moon Bay, CA: join SCA at Half Moon Bay State Beach for invasive species removal, native species planting and trail marking at 95 Kelly Ave. from 10:00am to 2:00pm.
  • Manchester, NH: the SCA New Hampshire AmeriCorps program will join other AmeriCorps members across the state in conducting a food drive to benefit the NH Food Bank.  Please support them as they go from door to door.
  • Richmond, CA: SCA and Friends of the Richmond Greenway (6th Street & Ohio Avenue) will plant trees, prepare garden beds for spring planting, create biodegradable clay pots, turn compost, assist with a petting zoo and more.  9:00am to 2:00pm.
  • Philadelphia, PA: gardening, painting, and general maintenance are on the agenda at the West Mill Creek Recreation Center, 5101 Reno St., from 9:30am to 2:30pm.
  • Pittsburgh, PA: join SCA and Venture Outdoors at the Schenley Park Ice Skating Rink on Overlook Drive for an afternoon celebration including ice skating, arts and crafts, snowshoeing (weather permitting), s’mores, speakers, and music. 1:00pm to 4:00pm.
  • Seattle, WA: tree planting, invasive species removal, rallies and speeches will highlight observances at the Cheasty Greenspace on Mt. View Drive (follow signs to where S. Alaska St. turns into Cheasty Blvd on Beacon Hill).  10:00am to 2:00pm.
  • Staatsburg, NY: the SCA Hudson Valley AmeriCorps program will partner with New York State Parks and the New York State Department of Environmental Conservation to construct educational kiosks at Mills Norrie State Park from 10:00am to 2:00pm.

Robertson notes Martin Luther King, Jr. Day is the first of several yearly service days commemorated by SCA through volunteer events.  The SCA Service Calendar also includes Earth Day; SCA Founder’s Day, annually observed on June 24th, the date the first SCA volunteers arrived in Grand Teton and Olympic National Parks in 1957; September 11th, the National Day of Service and Remembrance; and Veterans Day.

Robertson says members of the public can learn more about SCA service projects and register to participate at www.thesca.org/events.  “If you can’t take part in one of our projects,” she says, “please join us in spirit and contribute to the greater good in your own way and your own hometown.”

SCA volunteers are supported by generous sponsors including American Eagle Outfitters, ARAMARK, Domtar, Dr Pepper Snapple Group, Exelon Foundation, Johnson Controls, Nestle Waters, Southwest Airlines and Wells Fargo.  SCA is also celebrating 20 years of partnership with AmeriCorps, the national service program.

Tweet me: .@The_SCA to Engage Volunteer Nationwide in Honoring the Legacy of Dr. Martin Luther King, Jr. http://3bl.me/mbhfzn #MLKDay Contact Info:

Kevin Hamilton
Student Conservation Association
+1 (603) 543-1700
khamilton@thesca.org

KEYWORDS: Positive Change, Volunteerism, Student Conservation Association, SCA, mlk day, Martin Luther King Jr., day of service, Volunteering

A Spectrum of Volunteer Service Can Increase Employee Engagement, Corporate Citizenship, and Global Impact

Wed, 2014-01-15 08:50

SOURCE: SAP

DESCRIPTION:

n an abandoned beer brewery in the 4th District of Porto Alegre, Brazil, Walker Massa sees the future of his city. His organization, Nós Coworking, has retrofitted the building and turned it into a shared workspace where small businesses, budding entrepreneurs, students, artists or anyone who is looking for space to ply their trade can buy credits (about $4 for an hour) and use their facilities. An open floor plan, equipped with work stations, conference rooms, high-speed Wi-Fi, and a shared refrigerator, it is on par with the hundreds of other shared workspaces sprouting up around the world.

Yet, Nós Coworking is different, nestled in the heart of a run-down part of Porto Alegre—the 4th District—where prostitutes rub shoulders with vagrants, drug dealers, and stray dogs. By establishing Nós Coworking in this neighborhood, Walker has planted seeds of revitalization. Under its influence, the 4th District has the potential to become an entrepreneurial, high-tech hub that can attract business and investment. Given its central location, countless buildings just waiting to be rehabbed, and city hall’s commitment to the area, this vision only needed a team of highly-skilled, energetic people to dedicate themselves for a period of time to get it off the ground. A team fromSAP’s Social Sabbatical, the company’s global pro bono service program, was there to help.

SAP sends teams of employees for one-month assignments to work with non-profit organizations, entrepreneurship incubators, and social enterprises in emerging markets around the world, to help them address specific business challenges or organizational issues. A team of three SAP employees worked with Walker last October to strategically solidify his vision for the 4th District. He now has the blueprint he needs to get started.

Continue reading the original article about SAP's social sabbatical program on The New Global Citizen > >

 Original source The New Global Citizen.

Tweet me: .@PYXERAGlobal blog "#Volunteer Service Increases Employee Engagement, Corporate Citizenship" http://bit.ly/1eDVX1V #SAP @sustainableSAP Contact Info:

SAP

KEYWORDS: SAP, volunteer, Social Sabbatical, Employee Engagement, CR, Corporate Citizenship

Company Values Cornerstore for Creating Value

Wed, 2014-01-15 08:00

SOURCE: The Clorox Company

DESCRIPTION:

Today, theguardian.com posted a poll about company values, and as I was answering the questions a few things struck me. The first two questions asked “Have corporate values gained prominence at your workplace in the last year? … In the last five years?” I answered no for each — although I didn’t think “No” reflected that our values actually are very important. I answered no because in the eight+ years I’ve been with the company, our values have always been front and center, not just in the last year or five.

And if I look at Clorox’s 100+ year history, they were alive and well long before I joined. In WWII, when the government rationed chlorine and the War Production Board urged bleach-makers to dilute their products, Clorox declined and chose to sell fewer bottles. At the same time, despite having negotiated long-term contracts at favorable rates before the war, CEO Bill Roth released suppliers from the contracts and paid market prices.

Read more at the Clorox CR Matters blog.

Tweet me: Could you work for a company whose values didn't match your own? http://ow.ly/sCuHN

KEYWORDS: company values, Corporate Responsiblity, clorox

Welcoming New Faculty To DSI For The Spring Semester

Wed, 2014-01-15 02:20

SOURCE: School of Visual Arts - Design for Social Innovation

DESCRIPTION:

January 15, 2014 /3BL Media/ - The challenges we face and the opportunities we have to address them change constantly. And so do we. This semester at MFA Design for Social Innovation, we’re honored to welcome six remarkable new faculty members, and some new courses, to our program.

Rachel Abrams will teach Technologies for Designing Change. She is founder of Turnstone Consulting where her clients include American Public Media, the National Multi-family Housing Council (with Pentagram), and Amnesty International, the Atlantic Media Group, City ID, Karsan Automotive, The New York Times, PentaCityGroup, Pentagram Design, the Queens Museum of Art and others. Rachel publishes and presents widely to US and international audiences. Her focus connects digital transformation and emerging technologies, graphic facilitation, sustainability, transportation strategy and urban policy-aiding by design. Before founding Turnstone, Rachel worked with IBM as a user experience strategist for ibm.com, with branding consultancy, Imagination (USA), as a content strategist in New York, and before that in London, for Nokia, The Economist, the BBC and as a British Parliamentary researcher. She received her undergraduate degree in Social and Political Sciences from Cambridge University and her Master's degree in Computer-related (interaction) design from the Royal College of Art in the UK.

Jaimie Cloud, who will teach Environmental Ethics, is the founder and president of the Cloud Institute for Sustainability Education, and a pioneer in the field of Education for Sustainability (EfS). She writes and publishes extensively, and consults, coaches and teaches in schools and school districts around the country and in other parts of the world. She has developed exemplary curriculum units and full courses of study, and has produced a set of EfS Standards and Performance Indicators that schools are using to innovate their own curricula to educate for sustainability. She is Chair of Communities for Learning, Inc., a member of the Advisory Committee of The Buckminster Fuller Institute, on the advisory board of The Future We Want, and serves on the Editorial Board of the International Journal of Education for Sustainable Development. Jaimie is inspired by the opportunity to promote the new paradigms of schools as learning organizations, children and young people as leaders, and schools and communities learning in partnership for a sustainable future. 

Archie Lee Coates IV and Jeff Franklin will be co-teaching Thesis III. They run the design office PlayLab, Inc in the West Village. They’re currently in the middle of building the world’s first water-filtering floating pool in the East River with Family Architects called + POOL, designing a hideout in the woods in upstate New York, and operating and designing a quarterly architecture publication called CLOG. Together they’ve helped launch a pie shop in Alabama, a graduate-level course in Saudi Arabia, and may or may not have just designed and built a truck for Bruno Mars. 

Steve Daniels and Justin Levinson will be teaching a new class called Disruptive Design for Makeshift Cities. Steve uses technology to promote making and creativity around the world, especially in environments of scarcity. He is a researcher, designer, and developer in IBM Research's Social Computing Group, where he contributed to the development of a platform for hosting and developing mobile applications for basic phones in emerging markets. He currently designs and develops the user interface for doctors to use Watson to diagnose and treat patients. Steve is also the Editor-in-Chief of Makeshift, a quarterly magazine and multimedia website focused on street-level ingenuity and invention around the world. Makeshift was inspired by research he conducted on informal systems of innovation in Kenya, published in the book Making Do. Previously Steve founded A Better World by Design, an annual student-run conference at Brown University and RISD dedicated to design and technology for social impact, and the Brown Noser, Brown's satirical news empire. He also co-founded the Center for Entrepreneurship at the Met charter high school, a program and building designed to help at-risk students learn business skills and launch small enterprises. Steve is a Sandboxer, aspiring global nomad, and advisor to various social innovation projects. He loves all kinds of music and has toured in eight countries as a jazz trumpeter. Justin is the Director of the Makeshift Institute, and built out the on-line presence and product strategy for the start up. He is an author and hacker.

Co-teaching Games for Impact with the amazing Asi Burak this year will be Naomi Clark, who has been designing and producing games for over two decades, ever since she started creating text-based virtual worlds in high school. She’s designed everything from multiplayer web games, such as the seminal Sissyfight 2000, to casual downloadable games, Flash games for kids and Facebook games. She’s worked for LEGO, Gamelab, Blue Fang, Rebel Monkey, and Fresh Planet on titles like LEGO Digital Designer, Miss Management, and Gamestar Mechanic, among others. Naomi is currently co-authoring a textbook on game design and developing an independent game with the Brooklyn Game Ensemble. She also works as a freelance game designer in New York City, consulting on games involving companies like PBS, Disney, Fisher Price, Wizards of the Coast, Atari, and many more.

And this is only the new stuff. Please check our site for the full curriculum and apply if you haven’t already. dsi.sva.edu/apply

View this release on our site >>

Tweet me: New faculty for design for social innovation http://bit.ly/1cWXXTr @svadsi

KEYWORDS: Business & Trade, Eco-Living, Consumption & Travel, Education, Environment, People, Social Action & Community Engagement, Technology. Innovation & Solutions, game design, environmental ethics, disruptive design, informal economies, DSI, Design for Social Innovation

     

The Uncle Ben’s® Brand Awards Second Grader $30,000 For School Cafeteria Makeover And $15,000 Cash Prize For Inspiring Families To Cook Together

Tue, 2014-01-14 23:00
The UNCLE BEN’S® Brand, the number-one selling brand of rice in the United States, named Claire Noles, 7, and her mother Rachel of Boaz, Alabama the grand prize winners of the Ben’s Beginners™ Cooking Contest.

SOURCE: Mars, Incorporated

DESCRIPTION:

The UNCLE BEN’S® Brand, the number-one selling brand of rice in the United States, named Claire Noles, 7, and her mother Rachel of Boaz, Alabama the grand prize winners of the Ben’s Beginners™ Cooking Contest.

Three finalists were selected from nearly 1,000 entrants (grades kindergarten-8th) who submitted videos of themselves and their families preparing a rice-based dish as part of the second annual cooking contest. Claire and Rachel Noles were selected as the grand prize winners and awarded with a $15,000 cash prize, two appearances on the Rachael Ray Show and a $30,000 cafeteria makeover for Corley Elementary School, located in Boaz, Ala., where Claire attends as a second grade student. 

“Our mission behind Ben’s Beginners™ is to help inspire more families to get in the kitchen together,” said Tim Snyder, vice president of sales and marketing, Mars Food US, the parent company of the UNCLE BEN’S® Brand. “We believe that by getting in the kitchen at an early age you form better relationships with food and get a healthier start in life. The Noles family is a great example of how you can use meal time to connect with each other and have some fun by trying out new ingredients and recipes.”

“We’re thrilled that Claire has won this contest for our community and our school,” said Ashley Walls, Principal at Corley Elementary School. “Our cafeteria does not have a kitchen, so this donation will go a long ways in helping us build our lunch program.”

The UNCLE BEN’S® Brand has also awarded each of the two runners up: the Williams family of Alpharetta, GA, and the Wolfe family of New York, NY, with $5,000 cash and a $10,000 cafeteria makeover for their child’s school.

Corley Elementary School celebrated their hometown hero today by hosting an assembly which included a check presentation and a cooking demonstration in which Claire prepared her winning recipe, “Chicken and Rice Supreme” for state, county, and city officials, community leaders, and more than 1,500 students and classmates. 

More information on the contest, kid-friendly recipe ideas and cooking tips can be found at www.unclebens.com.

About the UNCLE BEN’S® Brand
The UNCLE BEN’S® Brand, the number one rice brand in America, is proud to offer a wide range of rice dishes with flavors and grains that will help bring more to your meals, both for convenient side dishes and savory main courses. The UNCLE BEN’S® Brand offers a wide variety of white, whole grain brown, and flavored rices in cook times ranging from 90 seconds to 30 minutes, as well as rice for food service operations such as restaurants, schools and hospitals. The first mass-produced parboiled rice, UNCLE BEN’S® Brand is the top-selling branded rice in the United States and products can be found in more than 100 countries worldwide. The UNCLE BEN’S® Brand products are manufactured by Mars Food North America, part of Mars, Incorporated. For more information, visit www.unclebens.com

About Mars, Incorporated
In 1911, Frank C. Mars made the first Mars candies in his Tacoma, Washington kitchen and established Mars’ first roots as a confectionery company.  In the 1920s, Forrest E. Mars, Sr. joined his father in business and together they launched the MILKY WAY® bar. In 1932, Forrest, Sr. moved to the United Kingdom with a dream of  building a business based on the objective of creating a “mutuality of benefits for all stakeholders” – this objective serves as the foundation of Mars, Incorporated today. Based in McLean, Virginia, Mars has net sales of more than $33 billion, six business segments including Petcare, Chocolate, Wrigley, Food, Drinks, Symbioscience, and more than 72,000 Associates worldwide that are putting its Principles into action to make a difference for people and the planet through its performance.

Mars brands include: Petcare – PEDIGREE®, ROYAL CANIN®, WHISKAS®, KITEKAT®, BANFIELD® Pet Hospital and NUTRO®; Chocolate – M&M’S®, SNICKERS®, DOVE®, GALAXY®, MARS®, MILKY WAY® and TWIX®; Wrigley – DOUBLEMINT®, EXTRA®, ORBIT® and 5™ chewing gums, SKITTLES® and STARBURST® candies, and ALTOIDS® AND LIFESAVERS® mints.  Food – UNCLE BEN’S®, DOLMIO®, EBLY®, MASTERFOODS®, SEEDS OF CHANGE® and ROYCO®; Drinks – ALTERRA COFFEE ROASTERS™, THE BRIGHT TEA COMPANY™, KLIX® and FLAVIA®; Symbioscience – COCOAVIA® and WISDOM PANEL®.

For more information, please visit www.mars.com. Follow us: facebook.com/mars, twitter.com/marsglobal, youtube.com/mars, linkedin.com/company/mars

Tweet me: Uncle Ben's contest inspires families to cook together. Ben’s Beginners™ Cooking Contest winners announced: http://tinyurl.com/krvnpa4

KEYWORDS: Food & Farming, Health and Wellness, People, Social Action & Community Engagement, Mars, Mars Incorporated, Uncle Ben's, Ben's Beginners, Contest, School, prizes

Symantec Accepted as Applicant Members of the Electronic Industry Citizenship Coalition (EICC)

Tue, 2014-01-14 12:45
By Amanda Davis, Senior Manager, Global Quality and Environmental Compliance, Symantec

SOURCE: Symantec

DESCRIPTION:

We are proud to announce that Symantec have been accepted as Applicant Members of the Electronic Industry Citizenship Coalition (EICC).

Symantec is committed to protecting people and information, independent of device, platform or location. We consider the security of information central to corporate responsibility in this digital age of increased exposure, and are excited about EICC membership and fully support the EICC vision and goals:

Vision:  Through the application of high standards we can create better social, economic and environmental outcomes for all those involved in the Electronics and ICT supply chains. This includes increased efficiency and productivity for customers and suppliers, improved conditions for workers, economic development and a cleaner environment for local communities.  

Mission:  To deliver these benefits through a shared approach to implementing the EICC Code of Conduct. This approach will reduce duplication, focus efforts on positive social and environmental change, build supply chain capabilities in social responsibility and employ a process that solicits feedback from stakeholders.

We are committed to progressively aligning our own operations with the provisions of the EICC Code of Conduct and to support and encourage our own Tier 1 Supply Chain Suppliers to do the same. Where possible and applicable, we will seek to adopt the EICC approach and tools in practical ways in the spirit of the industry’s common goals and continuous improvement.

We look forward to working as part of the EICC Program and to joining other members who have made this commitment to good corporate citizenship.

 

Amanda Davis is Symantec's Senior Manager, Global Quality and Environmental Compliance.

Tweet me: The Electronic Industry Citizen Coalition just named @Symantec as its newest Applicant Member! http://bit.ly/1eQQtB2 #CSR @EICCoalition

KEYWORDS: Corporate Social Responsibility, Sustainable Living, Environment, Community, Social Actions, Electronic Industry Citizen Coalition, Symantec CR, supply chain

Upscale Latinos: "The Most Influential Segment since the Baby Boomers" According to Nielsen

Tue, 2014-01-14 07:30

SOURCE: MSLGROUP Americas

DESCRIPTION:

At 53 million strong and growing, the strength and influence of the U.S. Hispanic population is less and less doubted. More often, the question is: how to begin targeting such a dynamic population?

A recent report from Nielsen and the Association of Hispanic Advertising Agencies (AHAA) unveiled a powerful core segment of “upscale Latinos” that control 37 percent of the group’s $1.3 trillion spending power. Following distinctive purchase behavior, close in age and geographically concentrated, the elite grouping is being hailed as the most influential segment since the baby boomers and represents a very viable bulls-eye target for cause marketers.

What do we know about them?

  • 15 million strong and growing (about 29 percent of total U.S. Hispanic population)
  • Incomes of $50K-100K, typically supporting a family
    • 85% have a household with 3 or more
  • Younger than upscale non-Hispanic whites (33 years old compared to 39 years old)
    • 75% under the age of 45
  • Primarily gathered out West
    • 60% live in the Southwest and Pacific Region
    • As of 2012, there were approximately 4.8 million Latinos in Los Angeles County, the largest concentration of Latinos in a county (2012 Population Estimates)
  • They live in a world of cultural duality
    • Not trying to assimilate, enjoying the freedom to be bicultural
    • 3/4 speak both English and Spanish
    • More than 1/3 watch content in both languages
  • Trendsetters and technologically savvy
    • More likely to use smartphones and own iPads than their peers
    • 50 percent more likely to manage their financial accounts from their mobile device

Hot Buttons: Opportunities for Intersection

I. Their Children: the Emotional, Physical and Financial Future of their Legacy

  • Upscale Latinos take pride in their success and ability to provide a healthy, stable home environment for their families. Through entrepreneurialism, education and investment they are building their American Dream and will listen to causes tied to higher education, healthy living and financial planning. Behaviors like going to college (more than 50%), making investments (50%) and maintaining savings accounts (86%) point to their forward thinking.

II. Themselves: Personal Indulgence

  • Though deeply devoted to providing for their families, Upscale Latinos have the disposable income to pamper themselves as well and are outspending upscale non-Hispanic Whites on health and beauty products. Empowered by their greater financial freedom, Upscale Latinos are indulging more on themselves which suggests they will respond to opportunities that celebrate their success and worthiness of special care.

Vickie Fite, SVP Multicultural Specialty, MSLGROUP

Tweet me: What's the most influential market segment since #Boomers? Check out this blog post discussing Upscale #Latinos: http://msl.gp/6018d434

KEYWORDS: Diversity, Marketing, Media and Communications, Social Media, People, Business Surveys

Bloomberg Employees Participate in Habitat for Humanity

Tue, 2014-01-14 07:05

SOURCE: Bloomberg

DESCRIPTION:

In 2012, 704 Bloomberg Employees donated over 4,450 hours to our second Global Habitiat Build. Builds took place across 15 cities globally, including a first ever Bloomber sponsored house in Trenton, NJ.

 

About Bloomberg

Bloomberg, the global business and financial information and news leader, gives influential decision makers a critical edge by connecting them to a dynamic network of information, people and ideas. The company’s strength – delivering data, news and analytics through innovative technology, quickly and accurately – is at the core of the Bloomberg Professional service, which provides real time financial information to more than 315,000 subscribers globally.  For more information, visit www.bloomberg.com.

Tweet me: 704 @BloombergLP employees donated 4,450 hours to #HabitatforHumanity. Check out more at http://bloom.bg/1lWwh5S.

KEYWORDS: Habitat for Humanity, volunteer, Bloomberg

Jamie Bonini Teaches Toyota System to Improve Efficiency

Tue, 2014-01-14 03:35

SOURCE: Toyota

DESCRIPTION:

Considering that we are writing about an efficiency expert, we’ll get right to the point.

The winner of this year’s Free Press Automotive Leadership Award for labor & manufacturing, Jamie Bonini heads the Toyota Production System Support Center in Erlanger, Ky. The 51-year-old teaches the widely praised and replicated Toyota Production System to help nonprofit organizations with disaster relief projects and manufacturing companies in North America to be more competitive.

That’s pretty much the story right there.

The rest of it — what Bonini’s team would call muda (Japanese for waste) — is what makes Bonini, and life in general, more interesting, more human and sparks creative ideas that lead to improvements.

Bonini tries to make things run better.

Continue reading the original article about Toyota's Jamie Bonini on Detroit Free Press >>

Original source Detroit Free Press.

Tweet me: Toyota's Jamie Bonini receives Detroit Free Press Automotive Leadership Award. http://on.freep.com/1j5xnMM @Toyota Contact Info:

Toyota

KEYWORDS: Toyota, Jamie Bonini, Free Press Automotive Leadership Award, nonprofit, disaster relief, manufacturing, efficiency expert

Global Banking Alliance for Women and MetLife Foundation Partner to Develop Mentoring Program for Banks

Tue, 2014-01-14 03:30
Program will use peer learning across member banks to develop financial products and services for low-income business women

SOURCE: MetLife Inc.

DESCRIPTION:

NEW YORK, January 14, 2014/ 3BL Media/ - MetLife Foundation and the Global Banking Alliance for Women [GBA], a global consortium of financial institutions committed to fostering wealth creation among women, are partnering to develop and launch a mentoring program across member banks of the Alliance with the long-term goal of building financial services and products for low-income women entrepreneurs globally. This grant is part of MetLife Foundation’s $200 million, five-year commitment to fund programs and services that help advance financial inclusion.

MetLife Foundation will provide a grant of $350,000 to help develop the mentoring program and enhance existing peer learning activities facilitated by the Alliance. Currently, a significant gap exsists among financial institutions in the technical support required to design and implement services and products for women entrepreneurs of micro, small and medium sized businesses. Further, according to the International Finance Corporation and McKinsey, there is an estimated $300 billion credit gap for women-owned small and medium enterprises worldwide.

The Foundation’s support of the mentoring program will help capitalize on the deep talent inside banks, bringing mentor and mentee together to learn from each other with the goal of developing innovative programs that can help women-owned small and medium entrepreneurs. The program will be a significant step forward in creating a knowledge community that helps low-income women entrepreneurs.

“MetLife believes strongly in the power of women in the workplace and in the marketplace.  We share with GBA a focus on innovation, customer centricity and globalization that is essential to the success of all women, especially low-income women, in financial inclusion and business. We applaud GBA’s efforts and look forward to seeing low-income entrepreneurs reach their business goals through improved access to a greater suite of financial products,” said  Dennis White, President & CEO of MetLife Foundation.      

GBA has partnered with Creative Métier, an international consulting firm, specializing in designing and delivering mentoring and coaching programs for the financial sector, to deliver the program to member banks. If successful, it will be a new and highly cost effective approach for building capacity and sharing information in the broader area of financial inclusion.

“The women’s market represents the single biggest untapped opportunity in the financial services sector. Through the establishment of a formal mentoring program between banks, the Global Banking Alliance for Women will accelerate the delivery of quality financial products, education and networking opportunities to women entrepreneurs worldwide. We would like to extend our sincere appreciation to MetLife Foundation for its generous support for this initiative. We believe the GBA Mentoring Program is a landmark in cooperation of banks around women’s economic empowerment,” said Inez Murray, CEO Global Banking Alliance for Women.

###

About MetLife Foundation

MetLife Foundation was created in 1976 to continue MetLife’s long tradition of corporate contributions and community involvement. Today, the Foundation is dedicated to advancing financial inclusion, committing $200 million over the next five years to help build a secure future for individuals and communities around the world. MetLife Foundation is affiliated with MetLife, Inc. a leading global provider of insurance, annuities and employee benefit programs, serving 90 million customers. Through its subsidiaries and affiliates, MetLife holds leading market positions in the United States, Japan, Latin America, Asia, Europe and the Middle East. To learn more about MetLife Foundation, visit www.metlife.org. 

Tweet me: .@metlife foundation and global banking alliance for women partner to mentor women entrepreneurs #financialinclusion http://metlife.org Contact Info:

Nandika Madgavkar
Global Corporate Citizenship
+1 (908) 340-7537
nmadgavkar@metlife.com

KEYWORDS: Business & Trade, Health and Wellness, People, Social Action & Community Engagement, finanacial inlcusion, metlife foundation, Women Entrepreneurs, financial services, Mentoring, Global Banking Alliance for Women, women-owned small business, low-income women entrepreneurs

MetLife Foundation and Sesame Workshop Partner to Provide Financial Knowledge and Resources to Low-Income Families with Young Children

Tue, 2014-01-14 03:30
MetLife Foundation Makes a Multimillion Dollar Commitment over Five Years to Sesame Workshop for a Global Financial Capability Program

SOURCE: MetLife Inc.

SUMMARY:

MetLife Foundation and Sesame Workshop partner to advance financial capability to low to moderate-income families with young children around the world. This $20 million dollars, five year committment will initally rollout in Brazil, China, India and Mexico. View the video to see how MetLife and Sesame Workshop will work to educate and empower families on saving and planning for a secure financial future.

DESCRIPTION:

NEW YORK, January 14, 2014 /3BL Media/ – MetLife, Inc. (NYSE: MET) announced that MetLife Foundation has committed $20 million over the next five years to Sesame Workshop, the nonprofit educational organization behind Sesame Street, to advance financial capability among low and moderate-income families with young children throughout the world. The funding, which is part of MetLife Foundation’s $200 million, five-year commitment to financial inclusion, will create educational content and multimedia programs that will reach close to 75 million people worldwide.

"Both MetLife and Sesame Workshop have long histories of supporting the communities in which we work. Through our new partnership, we will improve the well-being of millions of families throughout the world," said Frans Hijkoop, chief human resources officer, MetLife, Inc. and MetLife Foundation board member. "Together, we will make significant progress in ensuring families have access to the knowledge they need to put them on the path to financial security."

"Since 2009, Sesame Workshop and MetLife Foundation have effectively partnered to bring critical messages and content to children and caregivers, using the power of multiple media platforms and the Sesame Street Muppets," said H. Melvin Ming, president and CEO, Sesame Workshop. "With this new commitment, we are expanding our partnership to address the essential issue of financial inclusion by including practical everyday lessons of basic numeracy, self-regulation and other key social skills to provide valuable educational experiences and resources. Targeting caregivers, we will mount an impactful global initiative to build financial empowerment around the world, improving their prospects for a brighter, more secure future."

According to the World Bank, more than 2.5 billion people live on less than $2 a day, and most lack access to basic financial services that can help build a better future.1 Through their new partnership, MetLife Foundation and Sesame Workshop will create research-based programs and educational content intended to increase knowledge about financial strategies among low-income families worldwide and to help them realize their financial goals.

The organizations will work together to build a coalition of local partnerships around the world to help deliver these programs to families. In addition, research will be at the heart of their approach to this initiative. Research will be used to drive the creation of initial messages and then to gauge reach, understanding, utilization, and educational and social impact.

This new initiative will reach up to 10 countries over five years and will be specifically tailored to address the needs of families in each targeted country. In 2014, it is expected to launch in Brazil, China, India and Mexico, and the program will expand to Europe and the Middle East in the coming years. The program will also take advantage of multiple platforms relevant to each country and may include digital media, broadcast content, community outreach, local events and seminars, and MetLife employee and volunteer engagement opportunities.

"Sesame Workshop has a proven track record of educating communities in need worldwide and positively impacting behavior," said Dennis White, CEO and president, MetLife Foundation. "We see our partnership with Sesame Workshop as a powerful way to advance our new vision for financial inclusion throughout the world, and we look forward to collaborating over the next five years to help more families prepare for their futures."

MetLife Foundation and Sesame Workshop have previously partnered to effectively bring critical healthy habits messaging and content to children and caregivers in Brazil, India, Mexico and the United States.

MetLife Foundation was created in 1976 to continue MetLife’s long tradition of corporate contributions and community involvement. Today, the Foundation is dedicated to advancing financial inclusion, committing $200 million over the next five years to help build a secure future for individuals and communities around the world. MetLife Foundation is affiliated to MetLife, Inc. a leading global provider of insurance, annuities and employee benefit programs, serving 90 million customers. Through its subsidiaries and affiliates, MetLife holds leading market positions in the United States, Japan, Latin America, Asia, Europe and the Middle East. To learn more about MetLife Foundation, visit www.metlife.org.

Sesame Workshop is the nonprofit educational organization behind Sesame Street, the landmark television program that reaches millions of children every day in more than 150 countries. The Workshop’s mission is to use the educational power of media to help children everywhere reach their highest potential. Delivered through a variety of platforms, Sesame Workshop develops research-based content – including television programs, books, games, mobile apps and community engagement initiatives – that supports early childhood learning, helps prepare children for school, and addresses developmental needs. The Workshop’s programs are tailored to the needs of specific regions and focus on topics that help young children and families develop critical skills for lifelong learning. For more information, visit us at www.sesameworkshop.org

 

1 The World Bank (2012). Who Are the Unbanked?: Uncovering the Financial Inclusion Gap.

 

Tweet me: .@metlife fdn & sesame workshop partner to provide financial knowledge to low-income families #financialinclusion http://metlife.org Contact Info:

Nandika Madgavkar
MetLife
+1 (908) 340-7537
nmadgavkar@metlife.com

Beatrice Chow
Sesame Workshop
+1 (212) 875-6586
beatrice.chow@sesame.org

KEYWORDS: Finance & Investment, Marketing, Media & Communications, People, Social Action & Community Engagement, metlife foundation, Financial Inclusion, low-income families, Sesame Workshop, Financial Security, Access to Knowledge

Mitch & Marty’s CITGO and Lakeside Oil Hold Golf Outing to Benefit Local Youth Organizations

Tue, 2014-01-14 02:35
Local CITGO Marketer and Retailer Raise Nearly $6,000 for Racine Children

SOURCE: CITGO Petroleum Corporation

DESCRIPTION:

Racine, Wis., Jan. 14, 2014 /3BL Media/ – Local CITGO Marketer Lakeside Oil and Retailer Mitch and Marty’s CITGO raised nearly $6,000 for Big Brothers Big Sisters of Racine & Kenosha Counties and Racine Youth Sports at the first annual Mitch & Marty’s CITGO Charity Golf Outing. More than 70 members of the Racine community gathered at Meadowbrook Country Club for a day full of activities in support of Racine area children and youth programs.

“We were very excited to start this annual tradition to benefit local organizations,” said Jack Sobczak, director of sales and marketing at Lakeside Oil. “Giving back to the local community is important to all of us at Lakeside Oil. We couldn’t think of a better way to show our support than with an event that involves everyone.”

Attendees at the Mitch & Marty’s CITGO Charity Golf Outing participated in a range of activities, including a scramble golf tournament, a 50/50 raffle, “Pass the Hat” and the “Putt Off.” Each of the 18 holes was sponsored by a local community member and participants enjoyed free barbeque and appetizers while watching the golf events.

“We are thrilled to have had such a positive turnout,” said Mitch Wemmert, CEO of Mitch & Marty’s CITGO. “We depend on our friends and neighbors to support our business, so we were thrilled to find a way to help two wonderful organizations that do so much for Racine. We look forward to continuing our support for many years to come.”

The Big Brothers Big Sisters of Racine & Kenosha Counties strives to establish successful relationships for all children in the community. The funds raised at the golf event will help to support the organization’s new facility to ensure it can continue to offer its range of services. Racine Youth Sports will use its donation to purchase new equipment including helmets and uniforms for the children in the Racine community.

CITGO is committed to giving back to the local communities it serves through its network of locally owned stations. CITGO Marketers and Retailers in Wisconsin like Lakeside Oil and Mitch and Marty’s, own and operate nearly 275 CITGO locations and are proud to support their communities. For more information on the positive impact of the locally owned CITGO stations, visit www.fuelinggood.com.

CITGO, based in Houston, is a refiner, transporter and marketer of transportation fuels, lubricants, petrochemicals and other industrial products. The company is owned by PDV America, Inc., an indirect wholly owned subsidiary of Petróleos de Venezuela, S.A., the national oil company of the Bolivarian Republic of Venezuela. For more information, visit www.CITGO.com.

# # #

Tweet me: Mitch & Marty’s #CITGO and Lakeside Oil Hold Golf Outing to Benefit Local Youth Organizations http://3bl.me/kn48r7 via @Fueling_Good

KEYWORDS: Mitch & Marty's CITGO, Lakeside Oil, Citgo, CITGO Petroleum Corporation, Fueling Good, racine wisconsin, Big Brothers Big Sisters, Big Brothers Big Sisters of Racine & Kenosha Counties, Racine Youth Sports, community involvement

  

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